Breaking Barriers to Selling Retained
In an industry where fees aren't guaranteed, fill rates are often as low as 20%, and clients are non-committal, you know that securing a retained partnership with your client is highly beneficial.
But securing work on a retained basis is no easy feat, especially in this economic climate; you need to be armed with the tools to handle your clients' objections while also educating them on why a retained solution is the best solution for the challenges they face.
We'll be taking you through a series of common questions and objections you may face when pitching retained to both new and existing clients - breaking down the biggest barriers to converting your clients to retained.
