Outperform Your Competitors: Maximising Revenue From Your Website
- Talking the audience through everything they need to ensure their website is better in every possible way when compared to their competitors, in order for them to drive more revenue to their business. A real focus on practical and free resources first and secondary paid for and more complex services. - Checking it's UK & EU GDPR compliant. - Full list of pages - How to run a Google Lighthouse Report. - Accessibility tools such as ReciteMe. - How to create backlinks & increase domain authority to improve search engine position. - How to ensure it's Google for Jobs compatible. - Designing a website that looks amazing - colour palette, fonts, images, video & animations. - Choosing images. - The tech platform you use. - Focusing on User Experience over User Interfaces. - Integrations you should consider- chatbots, virtual chat, CRM, etc. - Marketing analytics integrations - Google Analytics 4, Google Tag Manager, Google Search Console, LinkedIn Ad Campaigns, Hotjar
