Why Great Recruitment Businesses Still Lose Work

Why do capable recruitment businesses lose work to competitors when their expertise should make them the obvious choice? Using the repositioning of a 30-year executive search firm, Amy explores how positioning, perception and clear communication influence client buying decisions. This session is for agency owners, leaders and marketers who want their business's value to be understood more quickly. Delegates will leave with a practical framework for strengthening their positioning, communicating what makes them different and building greater trust with prospective clients.